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Market/Categories/Workflow Automation/Tray.io

Independent product intelligence · Worldwide · 2026-05-01 → 2026-07-31

Tray.iotray.ai

Tray.io is an AI-ready iPaaS platform that enables businesses to quickly and securely deploy AI agents and automate integrations.

Workflow Automationtray.aiTracked since 2026-08-211 discovery source
17.1KBacklinks
3.5KReferring domains
51Domain authority
+4.5%Referring domains · 90 days

Authority & distribution

How strong is Tray.io’s web footprint?

Backlinks measure accumulated distribution; referring domains show how broadly that authority is spread. Both are observable on the open web, so both are published for every product here.

Backlinks

17.1KCurrent snapshot

Referring domains

3.5KCurrent snapshot

Authority

51Domain authority · category median 22

90-day move

+4.5%Referring domains, last 90 days
At 51, Tray.io sits above the 22 median for its category.

Trajectory · Pro

The counts above are the latest of 370 daily observations. The curve through them is on the full profile.

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Traffic & engagement

Where Tray.io ranks

Measured · Pro

Measured for this product: global rank, country rank and category rank.

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AI referral visibility

Which AI assistants are already sending Tray.io traffic?

Measured · Pro

Measured for this product: AI referral traffic, which assistants refer it and which pages those referrals land on.

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Product profile

What Tray.io is selling.

Traffic makes more sense when you can connect it to the actual product promise.

“Tray.io”

Tray.io is an AI-ready iPaaS platform that enables businesses to quickly and securely deploy AI agents and automate integrations.

Workflow AutomationSeen 2026-08-21 → 2026-08-21Coverage tier C

What we have measured

4 of 8 signal groups are available for this product: identity, authority and backlinks, AI referrals, search demand.

Not measured for this domain: traffic and engagement, audience demographics, country distribution, acquisition mix. Those sections are left out of the page rather than filled with estimates.

Canonical website: https://tray.ai

Observed across 1 discovery source.

Research questions

What the evidence answers about Tray.io.

Every answer is tied to a source we collected, and the questions with no evidence behind them are left unanswered rather than guessed.

What does Tray.io do?

Tray.io is an AI-ready enterprise integration platform as a service (iPaaS) that enables businesses to build, deploy, and govern AI agents and automate integrations across applications. It provides a managed runtime called Tray Helix for deploying AI-built apps from tools like Claude Code, Codex, or Cursor, with enterprise governance including security, visibility, and cost management.

What problems does Tray.io solve?

Tray.io solves the problem of securely and quickly deploying AI-built applications into production while applying enterprise governance. It addresses the challenge that only 1 in 20 AI builds ever reach production by providing a governed runtime that handles deployment, security, cost tracking, and audit trails for vibe-coded apps.

What key features does Tray.io offer?

Tray.io offers features including a governed runtime (Tray Helix) for AI deployments, managed authentication and credential storage, an app registry, deployment logs, cost management per app and team, audit trails, SSO integration, and access to over 700 app integrations for orchestration.

Who is Tray.io designed for?

Tray.io is designed for enterprise teams, including platform teams, revops, finance, and marketing teams, who build and deploy AI applications and need to manage integrations and automations at scale with governance and cost control.

What is Tray.io?

Tray.io is an AI-native enterprise iPaaS platform that enables businesses to build, deploy, and manage AI agents and automate integrations, with a governed runtime called Tray Helix for production deployment.

5 of 6 research questions are answered for this product. The rest need source evidence we have not collected yet, so they are left unanswered rather than guessed.

Behind the lock

Unlock full Tray.io intelligence.

  • Backlink trajectoryThe figures above are the latest observation. The daily curve behind them holds 370.
  • AI referral detailHow much traffic assistants send, which 4 of them do it, and the 3 pages they land on.
  • Search structure and ranking depthOrganic against paid, brand against non-brand, and how many keywords rank in the top three against the long tail — which is what decides whether the demand is portable or tied to the name.
  • The rest of the marketPage through every leaderboard 100 rows at a time, put any five products side by side, and query the whole dataset over API / MCP.

Worldwide estimates · Data period 2026-05-01 → 2026-07-31. Figures are measured estimates intended for market research. Signals we have not measured for this domain are omitted, never estimated; a measured zero is still reported as zero. How this was measured