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Market/Categories/Business Specialist/SuperPenguin

Independent product intelligence · Worldwide · 2026-05-01 → 2026-07-31

SuperPenguinsuperpenguin.com

SuperPenguin is an AI-driven platform offering personalized, evidence-based support for families and clinicians dealing with speech and language therapy needs.

Business Specialistsuperpenguin.comTracked since 2026-08-211 discovery source
359Backlinks
152Referring domains
16Domain authority
-17.2%Referring domains · 90 days

Authority & distribution

How strong is SuperPenguin’s web footprint?

Backlinks measure accumulated distribution; referring domains show how broadly that authority is spread. Both are observable on the open web, so both are published for every product here.

Backlinks

359Current snapshot

Referring domains

152Current snapshot

Authority

16Domain authority · category median 22

90-day move

-17.2%Referring domains, last 90 days
At 16, SuperPenguin sits below the 22 median for its category.

Trajectory · Pro

The counts above are the latest of 370 daily observations. The curve through them is on the full profile.

See the trajectoryOpen the full profile

AI referral visibility

Which AI assistants are already sending SuperPenguin traffic?

Measured · Pro

Measured for this product: AI referral traffic.

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Product profile

What SuperPenguin is selling.

Traffic makes more sense when you can connect it to the actual product promise.

“SuperPenguin”

SuperPenguin is an AI-driven platform offering personalized, evidence-based support for families and clinicians dealing with speech and language therapy needs.

Business SpecialistSeen 2026-08-21 → 2026-08-21Coverage tier C

What we have measured

4 of 8 signal groups are available for this product: identity, authority and backlinks, AI referrals, search demand.

Not measured for this domain: traffic and engagement, audience demographics, country distribution, acquisition mix. Those sections are left out of the page rather than filled with estimates.

Canonical website: https://www.superpenguin.com

Observed across 1 discovery source.

Research questions

What the evidence answers about SuperPenguin.

Every answer is tied to a source we collected, and the questions with no evidence behind them are left unanswered rather than guessed.

What does SuperPenguin do?

SuperPenguin is an AI-driven platform offering personalized, evidence-based support for speech and language therapy needs. It is a mobile app designed to help carers support their loved ones’ speech and communication through expert-led guidance and progress tracking.

What features does SuperPenguin offer?

SuperPenguin offers bite-sized topics, practical advice, and concise, easy-to-follow guidance. It provides bespoke personalized plans driven by artificial intelligence and evidence-based approaches tested with families.

In what situations is SuperPenguin used?

SuperPenguin is used to provide vital support while families wait for NHS care or alongside speech and language therapy. It is designed to be integrated into NHS pathways and supports a wide array of speech therapy needs.

Who is SuperPenguin for?

SuperPenguin is designed for families and clinicians dealing with speech and language therapy needs. It is a trusted companion and guide for families with children who have speech therapy needs.

4 of 6 research questions are answered for this product. The rest need source evidence we have not collected yet, so they are left unanswered rather than guessed.

Behind the lock

Unlock full SuperPenguin intelligence.

  • Backlink trajectoryThe figures above are the latest observation. The daily curve behind them holds 370.
  • AI referral detailHow much traffic assistants send.
  • Search structure and ranking depthOrganic against paid, brand against non-brand, and how many keywords rank in the top three against the long tail — which is what decides whether the demand is portable or tied to the name.
  • The rest of the marketPage through every leaderboard 100 rows at a time, put any five products side by side, and query the whole dataset over API / MCP.

Worldwide estimates · Data period 2026-05-01 → 2026-07-31. Figures are measured estimates intended for market research. Signals we have not measured for this domain are omitted, never estimated; a measured zero is still reported as zero. How this was measured