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Market/Categories/Data & Analytics/Subset

Independent product intelligence · Worldwide · 2026-05-01 → 2026-07-31

Subsetsubset.so

Subset is an AI-powered tool that allows users to generate spreadsheets, including financial models and budgets, simply by describing them.

Data & Analyticssubset.soTracked since 2026-08-211 discovery source
278Backlinks
91Referring domains
17Domain authority
-1.2%Referring domains · 90 days

Authority & distribution

How strong is Subset’s web footprint?

Backlinks measure accumulated distribution; referring domains show how broadly that authority is spread. Both are observable on the open web, so both are published for every product here.

Backlinks

278Current snapshot

Referring domains

91Current snapshot

Authority

17Domain authority · category median 22

90-day move

-1.2%Referring domains, last 90 days
At 17, Subset sits below the 22 median for its category.

Trajectory · Pro

The counts above are the latest of 370 daily observations. The curve through them is on the full profile.

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Traffic & engagement

Where Subset ranks

Measured · Pro

Measured for this product: global rank, country rank and category rank.

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AI referral visibility

Which AI assistants are already sending Subset traffic?

Measured · Pro

Measured for this product: AI referral traffic.

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Product profile

What Subset is selling.

Traffic makes more sense when you can connect it to the actual product promise.

“Subset”

Subset is an AI-powered tool that allows users to generate spreadsheets, including financial models and budgets, simply by describing them.

Data & AnalyticsSeen 2026-08-21 → 2026-08-21Coverage tier C

What we have measured

4 of 8 signal groups are available for this product: identity, authority and backlinks, AI referrals, search demand.

Not measured for this domain: traffic and engagement, audience demographics, country distribution, acquisition mix. Those sections are left out of the page rather than filled with estimates.

Canonical website: https://subset.so

Observed across 1 discovery source.

Research questions

What the evidence answers about Subset.

Every answer is tied to a source we collected, and the questions with no evidence behind them are left unanswered rather than guessed.

What does Subset do and what problem does it solve?

Subset is an AI-powered tool that generates spreadsheets, including financial models and budgets, by simply describing them in natural language. It solves the problem of manually building complex data structures and financial models from scratch. The core functionality is described on its homepage.

What does Subset offer in terms of features or capabilities?

Subset offers the core capability to generate spreadsheets from natural language descriptions. Specific features include the creation of financial models and budgets. This is detailed in the product's primary description on its homepage.

What is Subset used for and in what situations?

Subset is used for generating financial models, budgets, and other spreadsheets. It is applicable in business intelligence, financial planning, and data analysis situations where structured data artifacts are needed. This use case is reflected in its product description and taxonomy categorization.

Who is Subset designed for?

Subset appears designed for professionals and teams involved in financial modeling, business intelligence, and data analysis who need to create spreadsheets. This is inferred from its product tags like 'Financial Modeling' and 'Business Intelligence' and its categorized use cases.

What is Subset?

Subset is an AI-powered tool categorized under Data & Analytics that allows users to generate spreadsheets, including financial models and budgets, by describing them in natural language. Its core proposition is stated on its homepage and product profile.

5 of 6 research questions are answered for this product. The rest need source evidence we have not collected yet, so they are left unanswered rather than guessed.

Behind the lock

Unlock full Subset intelligence.

  • Backlink trajectoryThe figures above are the latest observation. The daily curve behind them holds 370.
  • AI referral detailHow much traffic assistants send.
  • Search structure and ranking depthOrganic against paid, brand against non-brand, and how many keywords rank in the top three against the long tail — which is what decides whether the demand is portable or tied to the name.
  • The rest of the marketPage through every leaderboard 100 rows at a time, put any five products side by side, and query the whole dataset over API / MCP.

Worldwide estimates · Data period 2026-05-01 → 2026-07-31. Figures are measured estimates intended for market research. Signals we have not measured for this domain are omitted, never estimated; a measured zero is still reported as zero. How this was measured