Independent product intelligence · Worldwide · 2026-05-01 → 2026-07-31

Soulasoula.care

Soula is an AI-powered mental wellness app designed to address women's unique challenges, providing 24/7 support for anxiety, burnout, and other life stressors using neuroscience-based techniques.

General Assistantsoula.careTracked since 2026-08-211 discovery source
2.9KBacklinks
358Referring domains
26Domain authority
-12.1%Referring domains · 90 days

Authority & distribution

How strong is Soula’s web footprint?

Backlinks measure accumulated distribution; referring domains show how broadly that authority is spread. Both are observable on the open web, so both are published for every product here.

Backlinks

2.9KCurrent snapshot

Referring domains

358Current snapshot

Authority

26Domain authority · category median 22

90-day move

-12.1%Referring domains, last 90 days
At 26, Soula sits above the 22 median for its category.

Trajectory · Pro

The counts above are the latest of 370 daily observations. The curve through them is on the full profile.

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Traffic & engagement

Where Soula ranks

Measured · Pro

Measured for this product: global rank and country rank.

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AI referral visibility

Which AI assistants are already sending Soula traffic?

Measured · Pro

Measured for this product: AI referral traffic.

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Product profile

What Soula is selling.

Traffic makes more sense when you can connect it to the actual product promise.

“Soula”

Soula is an AI-powered mental wellness app designed to address women's unique challenges, providing 24/7 support for anxiety, burnout, and other life stressors using neuroscience-based techniques.

General AssistantSeen 2026-08-21 → 2026-08-21Coverage tier C

What we have measured

4 of 8 signal groups are available for this product: identity, authority and backlinks, AI referrals, search demand.

Not measured for this domain: traffic and engagement, audience demographics, country distribution, acquisition mix. Those sections are left out of the page rather than filled with estimates.

Canonical website: https://soula.care

Observed across 1 discovery source.

Research questions

What the evidence answers about Soula.

Every answer is tied to a source we collected, and the questions with no evidence behind them are left unanswered rather than guessed.

What problem does Soula solve for its users?

Soula addresses women's unique mental health challenges by providing an AI-powered emotional support companion available 24/7. It is designed to help with anxiety, burnout, and other life stressors using neuroscience-based techniques.

Who is the target audience for Soula?

Soula is built exclusively for women. The app positions itself as a companion that is there for them at every life stage, from relationship stress and parenting fears to career burnout.

What features does Soula offer?

Soula's core feature is an AI companion that learns, adapts, and remembers your personal story over time, reducing the need for repetition. It offers a 30-second check-in that generates a personalized 'card' reflecting your current state, followed by a conversation to unpack your feelings. The service emphasizes privacy with GDPR compliance, a clinical safety framework, and encryption.

How is Soula priced?

Based on the available information, Soula is free to start using. The homepage explicitly states the service is 'Free to start.'

What is Soula used for and in what situations?

Soula is used as a private emotional companion for women dealing with various life situations. Specific examples include managing late-night anxious thoughts, coping with unexpected life changes, feeling overwhelmed by caregiving, facing fears related to parenting, and losing connection in relationships.

What is Soula?

Soula is an AI-powered emotional wellness app designed specifically for women, providing 24/7 support for anxiety, burnout, and life stressors.

Behind the lock

Unlock full Soula intelligence.

  • Backlink trajectoryThe figures above are the latest observation. The daily curve behind them holds 370.
  • AI referral detailHow much traffic assistants send.
  • Search structure and ranking depthOrganic against paid, brand against non-brand, and how many keywords rank in the top three against the long tail — which is what decides whether the demand is portable or tied to the name.
  • The rest of the marketPage through every leaderboard 100 rows at a time, put any five products side by side, and query the whole dataset over API / MCP.

Worldwide estimates · Data period 2026-05-01 → 2026-07-31. Figures are measured estimates intended for market research. Signals we have not measured for this domain are omitted, never estimated; a measured zero is still reported as zero. How this was measured