Similar is a free Chrome extension that acts as an AI-powered shopping agent, helping users save time and money by comparing prices, finding coupons, and managing wishlists across millions of products.
Business Specialistsimilarinc.comTracked since 2026-08-211 discovery source
205Backlinks
115Referring domains
13Domain authority
-4.5%Referring domains · 90 days
Authority & distribution
How strong is Similar’s web footprint?
Backlinks measure accumulated distribution; referring domains show how broadly that authority is spread. Both are observable on the open web, so both are published for every product here.
Backlinks
205Current snapshot
Referring domains
115Current snapshot
Authority
13Domain authority · category median 22
90-day move
-4.5%Referring domains, last 90 days
At 13, Similar sits below the 22 median for its category.
Trajectory · Pro
The counts above are the latest of 370 daily observations. The curve through them is on the full profile.
Traffic makes more sense when you can connect it to the actual product promise.
“Similar”
Similar is a free Chrome extension that acts as an AI-powered shopping agent, helping users save time and money by comparing prices, finding coupons, and managing wishlists across millions of products.
Business SpecialistSeen 2026-08-21 → 2026-08-21Coverage tier C
What we have measured
4 of 8 signal groups are available for this product: identity, authority and backlinks, AI referrals, search demand.
Not measured for this domain: traffic and engagement, audience demographics, country distribution, acquisition mix. Those sections are left out of the page rather than filled with estimates.
Canonical website: https://similarinc.com
Observed across 1 discovery source.
Research questions
What the evidence answers about Similar.
Every answer is tied to a source we collected, and the questions with no evidence behind them are left unanswered rather than guessed.
What problem does Similar solve for shoppers?
Similar helps users save time and money by acting as an AI-powered shopping agent that compares prices, finds coupons, and manages wishlists across millions of products. It searches more than 100 million products in real time to give users information to buy with confidence, solving the problem of wasting time on manual searches across different retailers.
In what shopping situations is Similar used?
Similar is used when comparing product prices across different marketplaces, searching for available coupon codes, and saving favorite items to a wishlist for later purchase. It is a context-aware tool that searches, discovers, and compares products in a fraction of the time it would take a consumer manually.
Who is the primary audience for Similar?
Similar is for consumers and online shoppers who want to make informed purchasing decisions. It is a personal shopping assistant designed to help users find the lowest prices and available deals with confidence.
What are the key features and offerings of the Similar extension?
Similar offers real-time price comparison across retailers, an automatic coupon code finder, a wishlist feature to save items, and access to a database of over 100 million products. It is a free Chrome extension that includes a Price Beat Guarantee.
How is Similar priced or packaged?
Similar is a free product. Multiple mentions on its homepage state that it is completely free to use as a Chrome extension.
What is Similar?
Similar is a free Chrome extension that functions as an AI-powered shopping agent. It helps users compare prices, find coupons, and manage wishlists by searching over 100 million products in real time.
Behind the lock
Unlock full Similar intelligence.
Backlink trajectoryThe figures above are the latest observation. The daily curve behind them holds 370.
AI referral detailHow much traffic assistants send.
Search structure and ranking depthOrganic against paid, brand against non-brand, and how many keywords rank in the top three against the long tail — which is what decides whether the demand is portable or tied to the name.
The rest of the marketPage through every leaderboard 100 rows at a time, put any five products side by side, and query the whole dataset over API / MCP.
Worldwide estimates · Data period 2026-05-01 → 2026-07-31. Figures are measured estimates intended for market research. Signals we have not measured for this domain are omitted, never estimated; a measured zero is still reported as zero. How this was measured