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Market/Categories/Marketing & Sales/Scratchpad

Independent product intelligence · Worldwide · 2026-05-01 → 2026-07-31

Scratchpadscratchpad.com

Scratchpad offers AI-powered sales tools to automate CRM updates, enhance selling capacity, and provide better sales forecasting. It helps sales teams improve data hygiene and streamline workflows.

Marketing & Salesscratchpad.comTracked since 2026-08-211 discovery source
3.5KBacklinks
1.1KReferring domains
26Domain authority
+3.7%Referring domains · 90 days

Authority & distribution

How strong is Scratchpad’s web footprint?

Backlinks measure accumulated distribution; referring domains show how broadly that authority is spread. Both are observable on the open web, so both are published for every product here.

Backlinks

3.5KCurrent snapshot

Referring domains

1.1KCurrent snapshot

Authority

26Domain authority · category median 22

90-day move

+3.7%Referring domains, last 90 days
At 26, Scratchpad sits above the 22 median for its category.

Trajectory · Pro

The counts above are the latest of 370 daily observations. The curve through them is on the full profile.

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Traffic & engagement

Where Scratchpad ranks

Measured · Pro

Measured for this product: global rank, country rank and category rank.

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AI referral visibility

Which AI assistants are already sending Scratchpad traffic?

Measured · Pro

Measured for this product: AI referral traffic.

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Product profile

What Scratchpad is selling.

Traffic makes more sense when you can connect it to the actual product promise.

“Scratchpad”

Scratchpad offers AI-powered sales tools to automate CRM updates, enhance selling capacity, and provide better sales forecasting. It helps sales teams improve data hygiene and streamline workflows.

Marketing & SalesSeen 2026-08-21 → 2026-08-21Coverage tier C

What we have measured

4 of 8 signal groups are available for this product: identity, authority and backlinks, AI referrals, search demand.

Not measured for this domain: traffic and engagement, audience demographics, country distribution, acquisition mix. Those sections are left out of the page rather than filled with estimates.

Canonical website: https://www.scratchpad.com

Observed across 1 discovery source.

Research questions

What the evidence answers about Scratchpad.

Every answer is tied to a source we collected, and the questions with no evidence behind them are left unanswered rather than guessed.

What does Scratchpad do and what problem does it solve?

Scratchpad is an AI-powered workspace designed to automate CRM updates for sales teams, which helps eliminate administrative work and improve data quality. The platform provides a modern interface over Salesforce to help sellers update records quickly, with features like call recording and notes that connect in real-time. This addresses the problem of salespeople avoiding clunky CRM systems, leading to incomplete and outdated records.

What key features and capabilities does Scratchpad offer?

Scratchpad offers an AI workspace with a modern Salesforce UI that includes sales sheets, notes, a notetaker, and call recording. It provides real-time connection to Salesforce for instant updates and promises 10x faster CRM updates with zero data loss. Additional features support team alignment and better forecasting by ensuring accurate pipeline data.

How does Scratchpad fit into a sales technology stack with Salesforce?

Scratchpad sits between sales teams and the Salesforce database, providing a modern UI workspace while keeping Salesforce as the system of record. All data entered in Scratchpad stays in Salesforce, maintaining it as the single source of truth. The product is positioned to replace clunky native Salesforce interfaces with a faster, more flexible alternative that sellers prefer.

Who is Scratchpad designed for?

Scratchpad is explicitly built for sales teams and revenue operations professionals who use Salesforce as their system of record. The product aims to improve the workflow for sellers and their teams by providing a fast, flexible workspace. It is positioned to help roles like revenue operations by removing CRM admin work so sellers can focus on customers.

What is Scratchpad?

Scratchpad is an AI-powered workspace for sales teams that provides a modern interface for Salesforce to automate CRM updates, manage notes, and record calls. It aims to remove administrative burden from sellers by offering a fast, flexible system that keeps data accurate and aligned within the existing CRM database.

5 of 6 research questions are answered for this product. The rest need source evidence we have not collected yet, so they are left unanswered rather than guessed.

Behind the lock

Unlock full Scratchpad intelligence.

  • Backlink trajectoryThe figures above are the latest observation. The daily curve behind them holds 370.
  • AI referral detailHow much traffic assistants send.
  • Search structure and ranking depthOrganic against paid, brand against non-brand, and how many keywords rank in the top three against the long tail — which is what decides whether the demand is portable or tied to the name.
  • The rest of the marketPage through every leaderboard 100 rows at a time, put any five products side by side, and query the whole dataset over API / MCP.

Worldwide estimates · Data period 2026-05-01 → 2026-07-31. Figures are measured estimates intended for market research. Signals we have not measured for this domain are omitted, never estimated; a measured zero is still reported as zero. How this was measured