Independent product intelligence · Worldwide · 2026-05-01 → 2026-07-31

OpenClawopenclaw.ai

Control your computer and apps from any chat.

General Assistantopenclaw.aiTracked since 2026-08-191 discovery source
785.2KAI traffic
2MBacklinks

Traffic & engagement

Where OpenClaw ranks

Traffic and engagement were not measured for this domain. The ranking positions below were.

#20,579Global rank
#2,844Country rank
#451Category rank

AI referral visibility

Which AI assistants are already sending OpenClaw traffic?

AI referrals are still a minority channel, but they show which assistants and pages are becoming discovery surfaces.

785.2KTotal AI traffic
1.0%Share of all traffic
462.3KChatGPT traffic
58.9%ChatGPT share

AI platform mix · 2026-02-01 → 2026-07-31

ChatGPT59.0%
Others13.7%
Perplexity13.6%
Gemini6.6%
Claude6.2%
Grok0.3%
Manus0.3%
Mistral0.2%
Copilot0.1%
Replit0.1%

AI discovery readout

The identifiable AI mix includes ChatGPT, Perplexity, Gemini, Claude, Grok, Manus, Mistral, Copilot, Replit, while the source groups 13.6% into “Others”.

ChatGPT alone supplies 58.9% of measured AI referrals, ahead of Perplexity at 13.6%. Most of it lands on openclaw.ai.

AI referral landing pages · all 24 stored rows

#Page / folderTrafficShare
1openclaw.ai182.7K23.27%
2other105.4K13.42%
3docs.openclaw.ai27K3.44%
4docs.openclaw.ai/install23.4K2.99%
5docs.openclaw.ai/start/getting-started16.2K2.07%
6docs.openclaw.ai/gateway/security12.9K1.64%
7docs.openclaw.ai/tools/browser12.3K1.56%
8docs.openclaw.ai/install/docker12.2K1.56%
9docs.openclaw.ai/gateway/configuration-reference9.4K1.19%
10docs.openclaw.ai/providers/openai9.1K1.16%
11docs.openclaw.ai/tools/skills9K1.14%
12docs.openclaw.ai/concepts/multi-agent8.9K1.14%
13docs.openclaw.ai/concepts/memory8.7K1.11%
14docs.openclaw.ai/channels/feishu8.3K1.06%
15docs.openclaw.ai/web/control-ui7.9K1.01%
16docs.openclaw.ai/concepts/model-providers7.7K0.98%
17docs.openclaw.ai/providers/ollama7.7K0.97%
18docs.openclaw.ai/channels/telegram6.9K0.88%
19docs.openclaw.ai/tools6.9K0.88%
20docs.openclaw.ai/start/showcase5.7K0.73%
21docs.openclaw.ai/zh-CN/channels/feishu5.3K0.68%
22docs.openclaw.ai/gateway/configuration5.3K0.67%
23docs.openclaw.ai/concepts/memory-qmd5.2K0.66%
24docs.openclaw.ai/tools/clawhub4.9K0.63%

Authority & distribution

How strong is OpenClaw’s web footprint?

Backlinks measure accumulated distribution; referring domains show how broadly that authority is spread. Both are observable on the open web, so both are published for every product here.

Backlinks

2MCurrent snapshot

Referring domains

12KCurrent snapshot

Authority

47Domain authority · category median 22

90-day move

+45.8%Referring domains, last 90 days
At 47, OpenClaw sits above the 22 median for its category.

Backlinks · 370 daily observations

Vertical axis starts at 1.4K, not zero.

Referring domains · 370 daily observations

Vertical axis starts at 85, not zero.

Product profile

What OpenClaw is selling.

Traffic makes more sense when you can connect it to the actual product promise.

“OpenClaw”

Control your computer and apps from any chat.

General AssistantSeen 2026-08-19 → 2026-08-19Coverage tier C

What we have measured

4 of 8 signal groups are available for this product: identity, authority and backlinks, AI referrals, search demand.

Not measured for this domain: traffic and engagement, audience demographics, country distribution, acquisition mix. Those sections are left out of the page rather than filled with estimates.

Canonical website: https://openclaw.ai/

Observed across 1 discovery source.

Research questions

What the evidence answers about OpenClaw.

Every answer is tied to a source we collected, and the questions with no evidence behind them are left unanswered rather than guessed.

What does OpenClaw do?

OpenClaw is a personal AI assistant that lets you control your computer and apps from any chat interface. It is described as an open-source tool that runs on your machine and works with the chat apps you already use. The product's main tagline is "The AI that really does things."

What are the main features or components of OpenClaw?

OpenClaw provides a quick start install via a one-liner command, companion apps for macOS and Windows with native controls, and a hackable architecture for developers. It works on macOS, Linux, and Windows, and includes a gateway, chat, setup, and node features as part of its companion apps.

What operating systems does OpenClaw support?

OpenClaw works on macOS, Linux, and Windows. Specifically, companion apps are available for macOS 15+ and Windows 10 20H2+ or Windows 11, with the main installer supporting all three platforms.

How much search traffic does OpenClaw receive, and what are the top search terms?

The product received significant search traffic, with 3.5 million visits in May 2026, 2.3 million in June, and 1.7 million in July 2026. The top search terms driving traffic include "오픈클로" (OpenClaw in Korean), "telegram", "discord", "openrouter", and "opencode go".

How visible is OpenClaw in AI assistant referrals?

OpenClaw received a total of 785,152 AI traffic visits between February and July 2026. ChatGPT was the largest referrer, contributing 462,314 visits (58.9% of AI traffic). Perplexity, Gemini, and Claude also sent traffic during this period.

What is the link authority and backlink profile of OpenClaw?

As of August 24, 2026, OpenClaw has a domain authority of 47. It has 11,967 referring domains and a total of 1,965,704 backlinks, indicating strong web authority.

How does OpenClaw compare to the median product in its category?

OpenClaw is in the "General Assistant" category, which contains 1,066 products. It significantly outperforms the category median; its domain authority of 47 is more than double the median of 22, and its total AI traffic of 785,152 is substantially above the median of 0.0.

Who is OpenClaw for?

OpenClaw is designed for individuals who want a personal AI assistant that runs locally. It is categorized as a "General Assistant," and its description mentions it works for broad conversational assistance across personal and work tasks. The installation process requires using a command line, suggesting it is for users comfortable with technical setups.

What is OpenClaw?

OpenClaw is an open-source personal AI assistant software that runs locally on the user's machine. It is designed to be controlled from chat applications and is categorized as a general-purpose assistant for various personal and work tasks.

Behind the lock

Unlock full OpenClaw intelligence.

  • Backlink trajectoryThe figures above are the latest observation. The daily curve behind them holds 370.
  • AI referral detailHow much traffic assistants send, which 10 of them do it, and the 24 pages they land on.
  • Search structure and ranking depthOrganic against paid, brand against non-brand, and how many keywords rank in the top three against the long tail — which is what decides whether the demand is portable or tied to the name.
  • The rest of the marketPage through every leaderboard 100 rows at a time, put any five products side by side, and query the whole dataset over API / MCP.

Worldwide estimates · Data period 2026-05-01 → 2026-07-31 · AI referral period 2026-02-01 → 2026-07-31. Figures are measured estimates intended for market research. Signals we have not measured for this domain are omitted, never estimated; a measured zero is still reported as zero. How this was measured