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Market/Categories/Research & Analysis/Maze

Independent product intelligence · Worldwide · 2026-05-01 → 2026-07-31

Mazemaze.co

Maze is a user research platform utilizing AI to accelerate insight gathering for product development. It facilitates quick study creation, audience recruitment, and automated reporting to drive data-informed decisions.

Research & Analysismaze.coTracked since 2026-08-211 discovery source
25.1KBacklinks
5.5KReferring domains
46Domain authority
+1.7%Referring domains · 90 days

Authority & distribution

How strong is Maze’s web footprint?

Backlinks measure accumulated distribution; referring domains show how broadly that authority is spread. Both are observable on the open web, so both are published for every product here.

Backlinks

25.1KCurrent snapshot

Referring domains

5.5KCurrent snapshot

Authority

46Domain authority · category median 21

90-day move

+1.7%Referring domains, last 90 days
At 46, Maze sits above the 21 median for its category.

Trajectory · Pro

The counts above are the latest of 370 daily observations. The curve through them is on the full profile.

See the trajectoryOpen the full profile

Traffic & engagement

Where Maze ranks

Measured · Pro

Measured for this product: global rank, country rank and category rank.

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AI referral visibility

Which AI assistants are already sending Maze traffic?

Measured · Pro

Measured for this product: AI referral traffic, which assistants refer it and which pages those referrals land on.

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Product profile

What Maze is selling.

Traffic makes more sense when you can connect it to the actual product promise.

“Maze”

Maze is a user research platform utilizing AI to accelerate insight gathering for product development. It facilitates quick study creation, audience recruitment, and automated reporting to drive data-informed decisions.

Research & AnalysisSeen 2026-08-21 → 2026-08-21Coverage tier C

What we have measured

4 of 8 signal groups are available for this product: identity, authority and backlinks, AI referrals, search demand.

Not measured for this domain: traffic and engagement, audience demographics, country distribution, acquisition mix. Those sections are left out of the page rather than filled with estimates.

Canonical website: https://maze.co

Observed across 1 discovery source.

Research questions

What the evidence answers about Maze.

Every answer is tied to a source we collected, and the questions with no evidence behind them are left unanswered rather than guessed.

What features or capabilities does Maze offer?

Maze offers features including an AI study builder, automated reporting, AI-powered themes and transcripts, a participant panel of over 6 million, moderated and unmoderated testing, and integrations via MCP server. It supports card sorting, tree testing, surveys, and both prototype and live website testing.

What is Maze and what problem does it solve?

Maze is a user research platform that uses AI to accelerate insight gathering for product development. It helps teams create studies, recruit participants, and generate automated reports to make data-informed decisions faster.

What is Maze used for, and in what situations?

Maze is used for conducting end-to-end user research, including usability tests, prototype tests, interviews, and surveys. It's applied when teams need to gain clarity on user behavior to shape product changes, especially across qualitative and quantitative methods.

Who is Maze designed for?

Maze is designed for researchers, product teams, and anyone involved in product development who needs to gather user feedback and evidence to drive decisions. It empowers more people within an organization to run studies.

4 of 6 research questions are answered for this product. The rest need source evidence we have not collected yet, so they are left unanswered rather than guessed.

Behind the lock

Unlock full Maze intelligence.

  • Backlink trajectoryThe figures above are the latest observation. The daily curve behind them holds 370.
  • AI referral detailHow much traffic assistants send, which 7 of them do it, and the 24 pages they land on.
  • Search structure and ranking depthOrganic against paid, brand against non-brand, and how many keywords rank in the top three against the long tail — which is what decides whether the demand is portable or tied to the name.
  • The rest of the marketPage through every leaderboard 100 rows at a time, put any five products side by side, and query the whole dataset over API / MCP.

Worldwide estimates · Data period 2026-05-01 → 2026-07-31. Figures are measured estimates intended for market research. Signals we have not measured for this domain are omitted, never estimated; a measured zero is still reported as zero. How this was measured