Independent product intelligence · Worldwide · 2026-05-01 → 2026-07-31
Create social-ready videos, images, voiceovers from prompts.
Traffic & engagement
Traffic and engagement were not measured for this domain. The ranking positions below were.
Search demand
Search economics, brand dependence and ranking depth expose whether demand is portable or tied to the brand.
| # | Keyword | Clicks | Organic | Paid | Share |
|---|---|---|---|---|---|
| 1 | face swap | 238.8K | 238.8K | 0 | 19.94% |
| 2 | face swap ai | 208.6K | 208.6K | 0 | 17.42% |
| 3 | ai face swap | 98K | 98K | 0 | 8.18% |
| 4 | face swap video | 46.5K | 46.5K | 0 | 3.88% |
| 5 | video face swap | 46K | 46K | 0 | 3.84% |
AI referral visibility
AI referrals are still a minority channel, but they show which assistants and pages are becoming discovery surfaces.
The identifiable AI mix includes ChatGPT, Gemini, Claude, Perplexity, Qwen, Grok, Copilot, while the source groups 36.0% into “Others”.
| # | Page / folder | Traffic | Share |
|---|---|---|---|
| 1 | other | 72.5K | 35.99% |
| 2 | magichour.ai | 40.3K | 20.03% |
| 3 | magichour.ai/blog/free-ai-video-generators-without-watermarks | 6.4K | 3.15% |
| 4 | magichour.ai/products/ai-gif-generator | 5.7K | 2.84% |
| 5 | magichour.ai/products/lip-sync | 5.6K | 2.77% |
| 6 | magichour.ai/products/ai-voice-cloner | 4.8K | 2.39% |
| 7 | magichour.ai/products/face-swap | 4.3K | 2.16% |
| 8 | magichour.ai/products/face-swap/video | 4.3K | 2.12% |
| 9 | magichour.ai/products/ai-image-upscaler | 3.8K | 1.88% |
| 10 | magichour.ai/products/ai-image-editor | 3.3K | 1.63% |
| 11 | magichour.ai/products/ai-voice-changer | 3.1K | 1.54% |
| 12 | magichour.ai/products/animation | 2.7K | 1.35% |
| 13 | magichour.ai/products/image-to-video | 2.4K | 1.18% |
| 14 | magichour.ai/products/text-to-video | 2.1K | 1.02% |
| 15 | magichour.ai/blog/cost-of-ai-image-generators | 1.8K | 0.88% |
| 16 | magichour.ai/blog/best-ai-voice-cloners-2026 | 1.7K | 0.87% |
| 17 | magichour.ai/products/auto-subtitle-generator | 1.7K | 0.83% |
| 18 | magichour.ai/products/ai-image-generator | 1.6K | 0.78% |
| 19 | magichour.ai/products/multiple-face-swap/video | 1.4K | 0.70% |
| 20 | magichour.ai/api/face-editor | 1.4K | 0.69% |
| 21 | magichour.ai/products/head-swap | 1.4K | 0.67% |
| 22 | magichour.ai/products/ai-clothes-changer | 1.3K | 0.67% |
| 23 | magichour.ai/products/ai-video-generator | 1.3K | 0.67% |
| 24 | magichour.ai/products/ai-headshot-generator | 1.2K | 0.60% |
Product profile
Traffic makes more sense when you can connect it to the actual product promise.
“Magic Hour”
Create social-ready videos, images, voiceovers from prompts.
4 of 8 signal groups are available for this product: identity, authority and backlinks, AI referrals, search demand.
Not measured for this domain: traffic and engagement, audience demographics, country distribution, acquisition mix. Those sections are left out of the page rather than filled with estimates.
Canonical website: https://magichour.ai/
Observed across 7 discovery sources.
Research questions
Every answer is tied to a source we collected, and the questions with no evidence behind them are left unanswered rather than guessed.
Magic Hour offers over 100 AI tools including face swap, lip sync, talking photos, text-to-video, image-to-video, AI image editing, and an AI image generator with over 400 styles. It provides a unified platform with one login, free daily credits that roll over, and an API with SDKs for production use.
Magic Hour operates on a freemium model where users can try the platform for free without a credit card. There is also a paid plan mentioned, with a price of $9.17 per month. The service includes daily credits that roll over and offers refunds on errors.
Magic Hour receives significant search demand, with organic search accounting for approximately 99% of its traffic. Between May and July 2026, the top search terms driving traffic were 'face swap' (238,780 clicks), 'face swap ai' (208,580 clicks), and 'ai face swap' (98,010 clicks).
Magic Hour receives a notable portion of its traffic from AI assistants. Measured traffic data shows ChatGPT is the primary source, contributing 102,768 visits (51% of AI traffic), followed by other platforms with 72,502 visits, and Gemini with 13,422 visits.
Yes, Magic Hour's search traffic is growing. Measured data shows search traffic increased from 706,548 visits in May 2026 to 767,181 in June 2026, and further to 942,608 in July 2026.
Magic Hour outperforms the median in its 'Video Generation & Editing' category. Its domain authority is 40, while the category median is 22. It also has a significant amount of measured AI traffic (over 201,000 visits), whereas the median product in the category has zero measured AI traffic.
Magic Hour has a domain authority of 40, based on 8,629 referring domains and a total of 140,682 backlinks. The link profile is substantial, indicating a strong presence on the web.
Magic Hour is an all-in-one AI platform for generating and editing social-ready videos, images, and voiceovers from text prompts. It solves the problem of needing multiple separate applications for different creative tasks by consolidating over 100 AI tools into a single interface. Users can start creating for free without signing up.
Magic Hour is designed for creators, marketers, and social media users who need to produce visual content quickly and efficiently. The platform is trusted by over 3.6 million creators and is suitable for individuals and businesses looking to generate videos, edit images, or create talking photos for projects, ads, or social posts.
Behind the lock
Worldwide estimates · Data period 2026-05-01 → 2026-07-31 · AI referral period 2026-02-01 → 2026-07-31. Figures are measured estimates intended for market research. Signals we have not measured for this domain are omitted, never estimated; a measured zero is still reported as zero. How this was measured