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Market/Categories/Developer & AI Platform/GrowthBook

Independent product intelligence · Worldwide · 2026-05-01 → 2026-07-31

GrowthBookgrowthbook.io

GrowthBook is an open-source platform offering feature flagging and robust experimentation capabilities, seamlessly integrating with your existing data sources to empower teams with rapid product iteration and reliable statistical analysis.

Developer & AI Platformgrowthbook.ioTracked since 2026-08-211 discovery source
27.3KBacklinks
1.1KReferring domains
31Domain authority
+19.6%Referring domains · 90 days

Authority & distribution

How strong is GrowthBook’s web footprint?

Backlinks measure accumulated distribution; referring domains show how broadly that authority is spread. Both are observable on the open web, so both are published for every product here.

Backlinks

27.3KCurrent snapshot

Referring domains

1.1KCurrent snapshot

Authority

31Domain authority · category median 22

90-day move

+19.6%Referring domains, last 90 days
At 31, GrowthBook sits above the 22 median for its category.

Trajectory · Pro

The counts above are the latest of 370 daily observations. The curve through them is on the full profile.

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Traffic & engagement

Where GrowthBook ranks

Measured · Pro

Measured for this product: global rank, country rank and category rank.

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AI referral visibility

Which AI assistants are already sending GrowthBook traffic?

Measured · Pro

Measured for this product: AI referral traffic, which assistants refer it and which pages those referrals land on.

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Product profile

What GrowthBook is selling.

Traffic makes more sense when you can connect it to the actual product promise.

“GrowthBook”

GrowthBook is an open-source platform offering feature flagging and robust experimentation capabilities, seamlessly integrating with your existing data sources to empower teams with rapid product iteration and reliable statistical analysis.

Developer & AI PlatformSeen 2026-08-21 → 2026-08-21Coverage tier C

What we have measured

4 of 8 signal groups are available for this product: identity, authority and backlinks, AI referrals, search demand.

Not measured for this domain: traffic and engagement, audience demographics, country distribution, acquisition mix. Those sections are left out of the page rather than filled with estimates.

Canonical website: https://www.growthbook.io

Observed across 1 discovery source.

Research questions

What the evidence answers about GrowthBook.

Every answer is tied to a source we collected, and the questions with no evidence behind them are left unanswered rather than guessed.

Who is the target audience for GrowthBook?

GrowthBook is built for modern product teams, data science teams, and developers who need to run experiments, manage feature flags, and perform product analytics. The platform is trusted by over 3,000 companies worldwide.

What features, surfaces, or integrations does GrowthBook offer?

GrowthBook offers core features including experimentation (A/B testing with statistical analysis), feature flag management (with auto-rollbacks and ramp schedules), and product analytics. It is warehouse-native, connects to all product data, and offers an AI Analyst. It is available as both a cloud-hosted service and a self-hosted solution.

How is GrowthBook priced or packaged?

GrowthBook offers two deployment options: a cloud-hosted 'GrowthBook Cloud' service and a 'Self-Hosted' version that can be run on your own cloud or on-premises. The self-hosted version is a downloadable option.

What is GrowthBook and what problem does it solve?

GrowthBook is an open-source platform for feature flagging, experimentation, and product analytics that helps teams ship features safely and run rigorous tests. It integrates with existing data sources to provide rapid product iteration and reliable statistical analysis. This is stated in the product description and confirmed on its homepage.

What is GrowthBook used for, and in what situations?

GrowthBook is used by modern product teams for experimentation, feature flag management, and product analytics to understand user behavior, track trends, and identify growth opportunities. It is suitable for situations requiring safe feature rollouts with guardrails, running A/B tests at scale, and turning data into insights, often in conjunction with AI tools and agents.

5 of 6 research questions are answered for this product. The rest need source evidence we have not collected yet, so they are left unanswered rather than guessed.

Behind the lock

Unlock full GrowthBook intelligence.

  • Backlink trajectoryThe figures above are the latest observation. The daily curve behind them holds 370.
  • AI referral detailHow much traffic assistants send, which 4 of them do it, and the 9 pages they land on.
  • Search structure and ranking depthOrganic against paid, brand against non-brand, and how many keywords rank in the top three against the long tail — which is what decides whether the demand is portable or tied to the name.
  • The rest of the marketPage through every leaderboard 100 rows at a time, put any five products side by side, and query the whole dataset over API / MCP.

Worldwide estimates · Data period 2026-05-01 → 2026-07-31. Figures are measured estimates intended for market research. Signals we have not measured for this domain are omitted, never estimated; a measured zero is still reported as zero. How this was measured