MCP简体中文Upgrade
Market/Categories/Marketing & Sales/Funnel

Independent product intelligence · Worldwide · 2026-05-01 → 2026-07-31

Funnelfunnel.io

Funnel is a leading marketing intelligence platform that leverages AI and machine learning to unify, analyze, and report marketing data for businesses of all sizes.

Marketing & Salesfunnel.ioTracked since 2026-08-211 discovery source
50.9KBacklinks
4.9KReferring domains
36Domain authority
+5.7%Referring domains · 90 days

Authority & distribution

How strong is Funnel’s web footprint?

Backlinks measure accumulated distribution; referring domains show how broadly that authority is spread. Both are observable on the open web, so both are published for every product here.

Backlinks

50.9KCurrent snapshot

Referring domains

4.9KCurrent snapshot

Authority

36Domain authority · category median 22

90-day move

+5.7%Referring domains, last 90 days
At 36, Funnel sits above the 22 median for its category.

Trajectory · Pro

The counts above are the latest of 370 daily observations. The curve through them is on the full profile.

See the trajectoryOpen the full profile

Traffic & engagement

Where Funnel ranks

Measured · Pro

Measured for this product: global rank, country rank and category rank.

Unlock this profileOpen the full profile

AI referral visibility

Which AI assistants are already sending Funnel traffic?

Measured · Pro

Measured for this product: AI referral traffic, which assistants refer it and which pages those referrals land on.

Unlock this profileOpen the full profile

Product profile

What Funnel is selling.

Traffic makes more sense when you can connect it to the actual product promise.

“Funnel”

Funnel is a leading marketing intelligence platform that leverages AI and machine learning to unify, analyze, and report marketing data for businesses of all sizes.

Marketing & SalesSeen 2026-08-21 → 2026-08-21Coverage tier C

What we have measured

4 of 8 signal groups are available for this product: identity, authority and backlinks, AI referrals, search demand.

Not measured for this domain: traffic and engagement, audience demographics, country distribution, acquisition mix. Those sections are left out of the page rather than filled with estimates.

Canonical website: https://funnel.io

Observed across 1 discovery source.

Research questions

What the evidence answers about Funnel.

Every answer is tied to a source we collected, and the questions with no evidence behind them are left unanswered rather than guessed.

What does Funnel do, and what problem does it solve?

Funnel is a marketing intelligence platform that unifies, analyzes, and reports marketing data. It solves the problem of scattered marketing data by providing a central data foundation for reports, measurement, and AI tools, powering workflows for over 3,000 companies.

What does Funnel offer or include?

Funnel offers features including data centralization from 600+ sources, marketing measurement with agentic MMM, MTA, and incrementality testing, reporting and insights, and the ability to track ad spend, store ad creatives, and display them in dashboards.

What is Funnel used for, and in what situations?

Funnel is used to connect and govern marketing data from over 600 sources, enabling clean, governed data for reports, agents, measurement, and any data use case. It is used by marketing, data, and agency teams to turn scattered data into clear, actionable insights without manual effort.

Who is Funnel for?

Funnel is for marketers, data teams, and agencies. The platform helps these teams collect, clean, and activate marketing data, and is trusted by over 3,000 data-driven companies worldwide.

What is Funnel?

Funnel is a leading marketing intelligence platform that leverages AI and machine learning to unify, analyze, and report marketing data for businesses of all sizes.

5 of 6 research questions are answered for this product. The rest need source evidence we have not collected yet, so they are left unanswered rather than guessed.

Behind the lock

Unlock full Funnel intelligence.

  • Backlink trajectoryThe figures above are the latest observation. The daily curve behind them holds 370.
  • AI referral detailHow much traffic assistants send, which 5 of them do it, and the 24 pages they land on.
  • Search structure and ranking depthOrganic against paid, brand against non-brand, and how many keywords rank in the top three against the long tail — which is what decides whether the demand is portable or tied to the name.
  • The rest of the marketPage through every leaderboard 100 rows at a time, put any five products side by side, and query the whole dataset over API / MCP.

Worldwide estimates · Data period 2026-05-01 → 2026-07-31. Figures are measured estimates intended for market research. Signals we have not measured for this domain are omitted, never estimated; a measured zero is still reported as zero. How this was measured