MCP简体中文Upgrade
Market/Categories/Design & Product/Formulator

Independent product intelligence · Worldwide · 2026-05-01 → 2026-07-31

Formulatorformulator.app

Formulator is a no-code website builder that combines AI generation with drag-and-drop functionality to create unique single-page websites and UI components, offering real-time customization and code export capabilities.

Design & Productformulator.appTracked since 2026-08-211 discovery source
218Backlinks
91Referring domains
19Domain authority
-13.1%Referring domains · 90 days

Authority & distribution

How strong is Formulator’s web footprint?

Backlinks measure accumulated distribution; referring domains show how broadly that authority is spread. Both are observable on the open web, so both are published for every product here.

Backlinks

218Current snapshot

Referring domains

91Current snapshot

Authority

19Domain authority · category median 22

90-day move

-13.1%Referring domains, last 90 days
At 19, Formulator sits below the 22 median for its category.

Trajectory · Pro

The counts above are the latest of 370 daily observations. The curve through them is on the full profile.

See the trajectoryOpen the full profile

AI referral visibility

Which AI assistants are already sending Formulator traffic?

Measured · Pro

Measured for this product: AI referral traffic.

Unlock this profileOpen the full profile

Product profile

What Formulator is selling.

Traffic makes more sense when you can connect it to the actual product promise.

“Formulator”

Formulator is a no-code website builder that combines AI generation with drag-and-drop functionality to create unique single-page websites and UI components, offering real-time customization and code export capabilities.

Design & ProductSeen 2026-08-21 → 2026-08-21Coverage tier C

What we have measured

4 of 8 signal groups are available for this product: identity, authority and backlinks, AI referrals, search demand.

Not measured for this domain: traffic and engagement, audience demographics, country distribution, acquisition mix. Those sections are left out of the page rather than filled with estimates.

Canonical website: https://formulator.app

Observed across 1 discovery source.

Research questions

What the evidence answers about Formulator.

Every answer is tied to a source we collected, and the questions with no evidence behind them are left unanswered rather than guessed.

What does Formulator do, and what is the main problem it solves for users?

Formulator is a no-code website builder that combines AI generation with drag-and-drop functionality to create unique single-page websites and UI components. It solves the problem of building custom web pages and components without needing to write or edit code, offering real-time customization and code export capabilities.

What specific features does Formulator offer to its users?

Formulator offers 11 builder tools for fluid, real-time UI customization, AI generation to create pages and components from text prompts or images, free and unlimited code exports for HTML and CSS, and a library of 2,000+ font icons, pre-built templates, and components. It also provides 10 free Generator AI requests to get started.

What are the pricing and usage limits for Formulator's core features?

Formulator's core features are free to use. It specifically offers free and unlimited code exports and 10 free Generator AI requests to generate and customize components and websites.

Who is Formulator primarily designed for?

Formulator is designed for individuals and developers who need to build single-page websites and UI components without writing code. The product is categorized as a 'Design & Product' tool and a 'no-code website builder,' making it suitable for users who want to quickly prototype or create web content using AI and drag-and-drop interfaces.

What is Formulator?

Formulator is a no-code website builder that combines AI generation with drag-and-drop functionality to create unique single-page websites and UI components, offering real-time customization and code export capabilities.

5 of 6 research questions are answered for this product. The rest need source evidence we have not collected yet, so they are left unanswered rather than guessed.

Behind the lock

Unlock full Formulator intelligence.

  • Backlink trajectoryThe figures above are the latest observation. The daily curve behind them holds 370.
  • AI referral detailHow much traffic assistants send.
  • Search structure and ranking depthOrganic against paid, brand against non-brand, and how many keywords rank in the top three against the long tail — which is what decides whether the demand is portable or tied to the name.
  • The rest of the marketPage through every leaderboard 100 rows at a time, put any five products side by side, and query the whole dataset over API / MCP.

Worldwide estimates · Data period 2026-05-01 → 2026-07-31. Figures are measured estimates intended for market research. Signals we have not measured for this domain are omitted, never estimated; a measured zero is still reported as zero. How this was measured