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Market/Categories/Data & Analytics/Formula Dog

Independent product intelligence · Worldwide · 2026-05-01 → 2026-07-31

Formula Dogformula.dog

No product description has been published for this domain yet. Everything below is measured directly.

Data & Analyticsformula.dogTracked since 2026-08-192 discovery sources
956Backlinks
216Referring domains
22Domain authority
-1.4%Referring domains · 90 days

Authority & distribution

How strong is Formula Dog’s web footprint?

Backlinks measure accumulated distribution; referring domains show how broadly that authority is spread. Both are observable on the open web, so both are published for every product here.

Backlinks

956Current snapshot

Referring domains

216Current snapshot

Authority

22Domain authority · category median 22

90-day move

-1.4%Referring domains, last 90 days
At 22, Formula Dog sits above the 22 median for its category.

Trajectory · Pro

The counts above are the latest of 370 daily observations. The curve through them is on the full profile.

See the trajectoryOpen the full profile

Traffic & engagement

Where Formula Dog ranks

Measured · Pro

Measured for this product: global rank, country rank and category rank.

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AI referral visibility

Which AI assistants are already sending Formula Dog traffic?

Measured · Pro

Measured for this product: AI referral traffic.

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Product profile

What Formula Dog is selling.

Traffic makes more sense when you can connect it to the actual product promise.

“Formula Dog”

No usable description reached this profile from any discovery source, so none is shown. The measured signals below are unaffected.

Data & AnalyticsSeen 2026-08-19 → 2026-08-21Coverage tier C

What we have measured

4 of 8 signal groups are available for this product: identity, authority and backlinks, AI referrals, search demand.

Not measured for this domain: traffic and engagement, audience demographics, country distribution, acquisition mix. Those sections are left out of the page rather than filled with estimates.

Canonical website: https://formula.dog/

Observed across 2 discovery sources.

Research questions

What the evidence answers about Formula Dog.

Every answer is tied to a source we collected, and the questions with no evidence behind them are left unanswered rather than guessed.

What problem does Formula Dog solve?

Formula Dog is an AI tool that translates plain English descriptions of spreadsheet problems into working formulas. The homepage states the core loop: you describe a problem in plain English and receive a working Excel or Google Sheets formula. This solves the difficulty of writing complex formulas like SUMIFS or REGEXEXTRACT for users.

What features, formats, or integrations does Formula Dog offer?

Formula Dog offers formula generation for Excel (including advanced functions like LET and LAMBDA), Google Sheets (including ARRAYFORMULA and QUERY), VBA snippets, and regex helpers. The homepage also mentions basic support for Airtable and Notion formulas. It lists what it does not currently support, like Power Query and Power BI DAX.

How is Formula Dog priced or packaged?

Formula Dog has a free tier and a paid upgrade. The free "Free bowl" offers 5 formulas per day with no account required. The paid "Pack of 100" costs a one-time fee of $5 for 100 formulas that never expire and support all formats.

What is Formula Dog used for and in what situations?

Formula Dog is used for generating spreadsheet formulas and code snippets. It is designed for situations where a user needs a specific formula but doesn't know the syntax, such as summing data based on conditions, extracting text with regex, or writing VBA macros. The homepage provides examples for Excel, Google Sheets, and VBA.

Who is Formula Dog for?

Formula Dog is for anyone who works with spreadsheets, from beginners to experienced users. The homepage content implies it serves users who may not know complex formula syntax but need to perform data analysis tasks. It mentions serving both modern users (Excel/Sheets formulas) and the "old guard" with VBA snippets.

What is Formula Dog?

Formula Dog is an AI-powered tool that generates spreadsheet formulas and code snippets from natural language descriptions. It supports Excel, Google Sheets, VBA, and regex, and offers a free daily quota with no sign-up required.

Behind the lock

Unlock full Formula Dog intelligence.

  • Backlink trajectoryThe figures above are the latest observation. The daily curve behind them holds 370.
  • AI referral detailHow much traffic assistants send.
  • Search structure and ranking depthOrganic against paid, brand against non-brand, and how many keywords rank in the top three against the long tail — which is what decides whether the demand is portable or tied to the name.
  • The rest of the marketPage through every leaderboard 100 rows at a time, put any five products side by side, and query the whole dataset over API / MCP.

Worldwide estimates · Data period 2026-05-01 → 2026-07-31. Figures are measured estimates intended for market research. Signals we have not measured for this domain are omitted, never estimated; a measured zero is still reported as zero. How this was measured