Independent product intelligence · Worldwide · 2026-05-01 → 2026-07-31

Credly by Pearsoncredly.com

Credly by Pearson provides a digital credentialing platform for issuing verified badges and managing workforce skills, enabling organizations to recognize achievements and plan for future talent needs.

Business Specialistcredly.comTracked since 2026-08-211 discovery source
7.9MBacklinks
62.1KReferring domains
61Domain authority
-6.7%Referring domains · 90 days

Authority & distribution

How strong is Credly by Pearson’s web footprint?

Backlinks measure accumulated distribution; referring domains show how broadly that authority is spread. Both are observable on the open web, so both are published for every product here.

Backlinks

7.9MCurrent snapshot

Referring domains

62.1KCurrent snapshot

Authority

61Domain authority · category median 22

90-day move

-6.7%Referring domains, last 90 days
At 61, Credly by Pearson sits above the 22 median for its category.

Trajectory · Pro

The counts above are the latest of 370 daily observations. The curve through them is on the full profile.

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Traffic & engagement

Where Credly by Pearson ranks

Measured · Pro

Measured for this product: global rank, country rank and category rank.

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AI referral visibility

Which AI assistants are already sending Credly by Pearson traffic?

Measured · Pro

Measured for this product: AI referral traffic, which assistants refer it and which pages those referrals land on.

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Product profile

What Credly by Pearson is selling.

Traffic makes more sense when you can connect it to the actual product promise.

“Credly by Pearson”

Credly by Pearson provides a digital credentialing platform for issuing verified badges and managing workforce skills, enabling organizations to recognize achievements and plan for future talent needs.

Business SpecialistSeen 2026-08-21 → 2026-08-21Coverage tier C

What we have measured

4 of 8 signal groups are available for this product: identity, authority and backlinks, AI referrals, search demand.

Not measured for this domain: traffic and engagement, audience demographics, country distribution, acquisition mix. Those sections are left out of the page rather than filled with estimates.

Canonical website: https://info.credly.com

Observed across 1 discovery source.

Research questions

What the evidence answers about Credly by Pearson.

Every answer is tied to a source we collected, and the questions with no evidence behind them are left unanswered rather than guessed.

What problem does Credly solve for organizations?

Credly provides a digital credentialing platform for issuing verified badges and managing workforce skills, helping organizations recognize achievements and plan for future talent needs. It solves the problem of recognizing skills in a competitive, skills-based economy by automating the issuance of verified digital badges and providing workforce insights.

What is Credly used for and in what situations?

Credly is used for creating, issuing, and managing digital credentials. It is used by learning and training providers to increase discoverability and brand trust, and by employers to gain insights into employee skills for upskilling, reskilling, and strategic workforce planning.

Who is Credly for?

Credly is for learning and training providers, certification and assessment providers, and employers who need to recognize achievements and manage workforce skills. It serves a network of over 3,700 such organizations.

What features, surfaces, or integrations does Credly offer?

Credly offers an integrated suite of solutions including digital credentials for automated badge issuance, workforce insights from a global network, strategic workforce planning to identify learning paths, and candidate assessment for personality and ability insights. It is part of a searchable network of over 200,000 credentials.

How is Credly priced or packaged?

The evidence does not provide specific details on pricing or packaging. The homepage directs users to 'Talk to Sales' for more information.

How many credentials has Credly managed or issued?

Credly has managed over 123 million credentials. Over 650,000 digital credentials are shared every month through the platform.

How large is the Credly network in terms of providers and credentials?

Credly's network includes over 3,700 certification, assessment, training providers, and employers. It offers a catalog of 200,000 available credentials, including 85% of the top IT certifications.

What is Credly's Net Promoter Score (NPS)?

Credly has a Net Promoter Score (NPS) of 76, which is stated to surpass industry averages.

How does Credly's domain authority compare to the median for its category?

Credly operates in the Business Specialist category, where the median domain authority is 22. Credly's own domain authority is not provided in the evidence, so a direct comparison cannot be made from the supplied data.

What is Credly?

Credly by Pearson is an end-to-end solution for creating, issuing, and managing digital credentials, used by thousands of organizations to recognize achievement and manage workforce skills.

Behind the lock

Unlock full Credly by Pearson intelligence.

  • Backlink trajectoryThe figures above are the latest observation. The daily curve behind them holds 370.
  • AI referral detailHow much traffic assistants send, which 6 of them do it, and the 24 pages they land on.
  • Search structure and ranking depthOrganic against paid, brand against non-brand, and how many keywords rank in the top three against the long tail — which is what decides whether the demand is portable or tied to the name.
  • The rest of the marketPage through every leaderboard 100 rows at a time, put any five products side by side, and query the whole dataset over API / MCP.

Worldwide estimates · Data period 2026-05-01 → 2026-07-31. Figures are measured estimates intended for market research. Signals we have not measured for this domain are omitted, never estimated; a measured zero is still reported as zero. How this was measured